Technology & sustainability
Nawaya
A Kuwait-based digital marketplace helping businesses recover value from surplus food and products while reducing waste.
Kuwait based. Privately owned.
Building businesses.Creating lasting value.
We own, build and support businesses with the potential to grow.
Explore our portfolioThoughtful ownership. A long-term perspective.
About PACT
Good businesses. Thoughtful ownership.
PACT Holding Company is a privately owned holding company based in Kuwait. We are building a focused portfolio across technology, beauty and personal care, working closely with our businesses to support their direction and growth.
01
Active ownership
Hands-on support beyond financial investment.
02
Clear direction
Focused decisions with the long term in mind.
03
Disciplined investment
Capital committed with purpose and care.
Portfolio
Our portfolio
Distinct businesses.A shared commitment to building value.
Beauty & personal care
Drops of Growth
A beauty and personal care brand focused on everyday haircare, with a range of batana-based products and complementary care essentials.
Our focus
A focusedapproach.
Building on what we know.Open to what comes next.
Existing interests
Technology
Technology that connects people and businesses, through Nawaya's marketplace for surplus food and products.Explore Nawaya
Beauty & personal care
Consumer brands built around everyday care, including Drops of Growth's haircare and batana-based products.Explore Drops of Growth
Intended future expansion
Health & wellness
An area of future interest, exploring products and brands that support everyday wellbeing.
Exploring opportunities thoughtfully.
Leadership
Jassim Al-AyoubFounder & CEO
Founder & CEO
Jassim Al-Ayoub
Building businesses with purpose, care and a long-term perspective.
Jassim Al-Ayoub is the Founder and CEO of PACT Holding Company. His background spans entrepreneurship, business operations, technology and business development. He is also the Founder and CEO of Nawaya, and previously co-founded and served as COO of Wakoo Gaming.
At PACT, he leads the company's direction, works closely with its businesses and evaluates new opportunities to build long-term value.
Start a conversationGet in touch
Let's starta conversation.
For business opportunities, partnerships and general enquiries, we'd like to hear from you.
Kuwait